Build Templates Directly in the CRM

No switching platforms. Our intuitive template builder is built right into your dashboard, so you can:

• Write, preview, and edit message templates
• Add variables for dynamic content (e.g., {{first_name}}, {{order_number}})
• Format messages using bold, italics, emojis, and more
• Choose message types: text, image, video, document, catalogue, button-based

You can also include interactive elements like:

• Quick reply buttons
• Call-to-action buttons (e.g., “Visit Website” or “Call Now”)
• Attachments like PDFs, product sheets, or menus

Manage Template Approval Effortlessly

Templates that need WhatsApp’s approval? We’ve got it covered.

• Submit templates directly from our CRM
• Track approval status in real-time (Pending, Approved, Rejected)
• Get automated alerts if a template is rejected and why
• Make edits and re-submit instantly — no developer needed

All approvals are fully compliant with WhatsApp’s Business Policy and guidelines.

Access Our Pre-Approved Template Library

Don’t want to start from scratch? Tap into our growing library of pre-approved, high-performing templates, including:

• Welcome messages
• Order updates & confirmations
• Payment reminders
• Promotional offers
• Re-engagement nudges
• Loyalty & referral messages

Simply pick a template, customise the content or variables, and send. It’s that easy.

Reuse & Optimise Existing Templates

Once a template is approved, reuse it anytime. Perfect for recurring campaigns, transactional messages, or A/B testing.

• Clone and modify templates for different segments
• Track usage history and performance by template
• See which templates are driving the most engagement

Team-Friendly & Organised

With role-based permissions and tagging tools, your whole team can collaborate smoothly:

• Set visibility rules for teams or departments
• Categorise templates by campaign or purpose
• View editing and submission history

Simply pick a template, customise the content or variables, and send. It’s that easy.